Webinar Overview: Disruptive Marketing: What Growth Hackers, Data Punks Can Teach Us

Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that’s not enough? What if most people ignore company messages?

What if consumer engagement never goes further than the “like” button? A sobering reality is hitting marketers that they are losing an opportunity to reach prospective customers. Marketers are beginning to realize that technology hasn’t just reshaped mass media; it’s altering behavior as well.

And getting through to customers will take some radical rethinking!

Join Geoffrey Colon to try to make sense out of all this confusion. The first thing Geoffrey will suggest is to toss out your linear plan. Next is to strip away conventions, open your mind, and start thinking like a Disruptive Marketer.

You will learn why

Selling is dead, but ongoing conversation thrives
Consumers generate the best content about brands
People tune out noise and listen to feelings
Curiosity leads the marketing team
Growth depends on merging analytics with boundless creativity

Hold on to your hat, because Geoffery is going to share research trends, predictions, interviews with big-think marketers to help you see why you need to begin to not only market your companies products and services differently but yourself too! Join Geoffry for this insightful career discussion and get pushed out of your comfort zone and into the disruptive mindset you need for future success.

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