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7 Keys to a Successful Job Search for Midlife Jobseekers
 
If you are a jobseeker, you need to consider yourself a product. In fact, you are competing against thousands of other products hoping to land in the hands of the right buyers. Packaging, product placement, pricing and word of mouth are all critical to your success.
 
In this workshop, you will learn:
    • How to define, differentiate and launch you the product
    • How to brand yourself for success
    • The surefire ways to make yourself marketable
    • How to distinguish yourself from the competition
    • How to create a powerful presence both in-person and online
    • Networking, word of mouth and the “halo effect”
    • The ups and downs of compensation

Join expert Eileen Williams as she explains how to create your personal brand and leverage it to something sought after and appreciated by friends and colleagues. Making yourself a marketable commodity will carry you farther in your personal life and career—make sure you understand how to make yourself stand out.

Presenter: Eileen WilliamsMary Eileen Williams, M.A., NCCC, is a job search expert, author, blogger, speaker and radio host. As a Nationally Board Certified Career Counselor with a Master’s Degree in Career Development, she has over twenty years’ experience as a career strategist working with jobseekers and career changers. Her book, Land the Job You Love: 10 Surefire Strategies for Jobseekers Over 50 provides mature applicants with the critical information they’ll need to successfully navigate today’s competitive job market.

Don has been writing books, offering communication programs and consulting since 1980. Don is the author of the best-seller, How to Start a Conversation and Make Friends plus ten books and audio programs on interpersonal communication skills. His books have been translated into more than a dozen languages and are published by Simon & Schuster, Random House, Prentice-Hall, and McGraw-Hill.

Eileen is an active contributor to the Huffington Post, writing job search articles for Huff/Post 50 (http://www.huffingtonpost.com/eileen-williams/). She also makes frequent appearances on both radio and TV and has been interviewed for Market Watch, Money Magazine, Kiplinger and several other national and international publications. Eileen is the host/founder of the popular boomer blog and radio show called Feisty Side of Fifty. (http://feistysideoffifty.com/).

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