Graduate Certificate in Sustainable Business
REQUIRED CREDITS: 15
LOCATIONS and START DATES: Online: Fall, Winter, Spring, Summer
Program DetailsThe Graduate Certificate in Sustainable Business at City University of Seattle introduces the changing landscape of sustainability practices to current and future business leaders. You can choose sustainable business as an emphasis area along with your M.B.A. or take it as a stand-alone program. CityU of Seattle's sustainability certificate program presents a balanced approach to sustainability, showing you how to combine the needs of business with the needs of the environment, and teaching you how you can actually save or make money through sustainable business practices. Some of the topics you'll cover include the following:
Flexible, Online Learning OptionsCityU offers sustainable business management courses in class and online so you can complete your certificate in a way that works best for you. Drive in or login to become the sustainability voice in your company with CityU.
Where CityU Can Take YouWhatever your business niche, sustainability is sure to play a larger role in years to come. As we look for ways to increase economic output while protecting the earth, sustainability will start to play a more central role in industries as varied as technology, manufacturing, entertainment and marketing. The CityU sustainability certificate can get you started in this growing area right as it takes off.
Get Started Today!A bachelor's degree from an accredited university is all you need to apply for this program at CityU. Learn more about our Graduate Certificate in Sustainable Business and our M.B.A. sustainability emphasis by contacting a CityU School of Management advisor today.
Content Area (15)
This course challenges you to examine your ability to affect positive change in the world. The course will expose a variety of global social and environmental issues and the history, trends, and best practices currently underway to promote a better future. Emphasis will be placed on increasing your perspective on the impact that your technology decisions can have on others around the world. You will join a global community, engage in learning about an issue of your choice, and emerge with a personal commitment to be an advocate for social responsibility in the technology management field.
As future business leaders, it is important that students understand the problems that they will be facing as well as the changing landscape in which they will conduct business. This course introduces students to the impacts that both individuals and corporations are having on the environment and helps them understand the urgent need for solutions to today's environmental problems. Business leaders of both today and tomorrow are going to be faced with unprecedented environmental and social challenges that can no longer be ignored. This course not only presents an overview of environmental problems but challenges students to begin to think about possible solutions.
This course provides a framework for developing a sound business operating model while accounting for the company's social and environmental impact. Students will begin their analysis by building on the traditional financial statement model and then applying triple bottom line analysis (social, environmental, and economic) to render environmentally sustainable business applications. Students will learn to apply principles such as ecological economics, socially responsible financing and investing, accounting for carbon credits, corporate social responsibility, and accounting for green house gas emissions to decipher environmentally sound operating principles and integrate these principles into a business case for sustainability. Prerequisites: Students must have completed or be concurrently enrolled in MBA 535 or have completed AC 215 or the equivalent.
This course examines how to move from an idea to the successful launch of new sustainable ventures, either by starting a new enterprise or leading a new initiative within an established business. Students will analyze new models of business leadership that emphasize environmental concerns, ethical and ecological considerations, and a long-term sustainable time horizon as starting points to become a successful entrepreneur. The focus will be on how to achieve desired outcomes in areas such as alternative energies, clean technology, and social entrepreneurship. Students will analyze sustainable business plans to evaluate the extent to which they support sustainable entrepreneurship and will use this analysis to develop sustainable business plans of their own. Course Entry Requirements: Completion of or concurrent enrollment in MBA 530 or equivalent, or by Program Director's approval.
This course introduces the basic concepts of sustainable or green marketing with a focus on how businesses can incorporate sustainable concerns into their marketing and management programs. The ultimate aim of the course is to provide students with an understanding of tools to address sustainable values in all aspects of marketing to improve the performance of the firm. The potential and pitfalls of sustainable marketing will be explored in an international context with theory, cases, readings, and examples from current industrial situations. Topics will include green consumerism, environmental and sustainable certification and labeling, chain of custody issues, trends in green building, life cycle analysis, product development, stakeholder engagement, promotions and public relations, and segmentation to develop niche strategies for environmentally conscious consumers.